Why do you think Google is in the process of rebranding their “Webmaster Tools” to be “Google Search Console”?
As stated by Google in their latest “Webmaster Central” release about the “Webmaster Tools” users, “It turns out that the traditional idea of the “webmaster” reflects only some of you. We have all kinds of Webmaster Tools fans: hobbyists, small business owners, SEO experts, marketers, programmers, designers, app developers, and, of course, webmasters as well. What you all share is a desire to make your work available online, and to make it findable through Google Search. So, to make sure that our product includes everyone who cares about Search, we’ve decided to rebrand Google Webmaster Tools as Google Search Console.”
Don’t be fooled by a fancy name change. Even though it is being rebranded to be “Google Search Console” it is not going to replace the knowledge or time put in by a real Webmaster. If you are a business owner you know that your time is valuable and limited. This is why the most successful business owners are experts at delegating authority, and know that without delegating they could have never been as successful as they are. We all know a business owner that seems to never work, but in reality they are masters at delegating authority. Re-vitalize your business strategies today by letting Serious SEM handle your internet marketing while you focus on your core business.
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