Match Your Local SEO to Your Business Type with the Local SEO Checklist

Match Your Local SEO to Your Business Type with the Local SEO Checklist

More and more searchers (especially on mobile devices) are looking for local businesses. Local SEO can help your business stand out in the SERPs. Learn how to use local ranking factors like name, address and phone number (NAP) and customer reviews to rise to the top of organic results. If you do business local and…

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Eye Tracking in 2016: How Searchers Interact with Mobile SERPs vs. Desktop

Eye Tracking in 2016: How Searchers Interact with Mobile SERPs vs. Desktop

The world of Search has changed a lot with the rise of mobile devices. If you look around you will see almost everywhere people plugging into their phones chatting, searching, and buying things. Because of this how people view search engine results has also changed! Because of this we as search engine marketers need to…

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How New & Existing Customers Interact With Your Paid Search Ads Differently

How New & Existing Customers Interact With Your Paid Search Ads Differently

Inbound marketing is changing how businesses market, it’s a change from the traditional path and can be integrated into how you approach all avenues of your marketing. Because of the nature of inbound marketing and my love for social media marketing it lead me to get certified in inbound marketing as well. And after taking…

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