It’s no secret that consumers spend more over the holidays. This means there’s never been a better time to invest in improving your local SEO. Not only will local online marketing help you reach more locals, if you live in any of the southern states, it could also help people who are visiting over the
Google offers many tools to help users do everything from finding places to translating sentences. But if you’re a local business owner, Google My Business will stand out as a unique tool that can help you reach more customers and improve your SEO. If you’re a business owner and you don’t yet know what Google
Search is changing, it’s an ever evolving organism at this point and time. Searching means utilizing a wide range of interfaces, including GPS devices, wearables, smart objects such as Amazon Echo and operating systems such as iOS and Android. Oh, and we’re not just lounging on our sofas at home when we search. We’re searching
Google’s local answer boxes can be a great help when you searching. But they can also confuse people and have them skip over your site. Google doesn’t always grab the best information by default to display. As the article shows when doing a search for apartments it gives you a smart answer box but instead
If there is one thing that working in SEO has taught me, it’s that people seriously understate the resources and time needed to market their business online. Before you even jump into content making, link building, and driving traffic to your site through social media you first have a lot of research that goes into
Over the years SEO has changed, and the way we approach our jobs has changed as well. We no longer just optimize a website in order to make it rank well in google, we now are in charge of creating, promoting, and connecting good content with the end user of a business. SEO still has
What if I told you there was more than just google as a search engine? What if I told you that focusing on the others could drive your business to see more profits at a lower price? The world is a changing place and the big three of search engines aren’t the only ones in
Link building is in an odd spot. Some people swear by it still, others pull out the pitchforks and want to burn it to the ground it seems. The past year has been a bit of a calming down period as some are starting to see the value in link building done right, and others
The Fallout has started! With the new changes to serps and adwords we are seeing a rise in price for those coveted top of the page ad spaces in the search results. We haven’t seen any huge shifts in CPC in aggregate just yet, but as this article clearly shows from the top of first
Do you recall the days we as Internet marketers lived and died by search engines for traffic? The days and nights of tedious work sweating it out to push a site to #1 on Google just for it to be seen. Think back to the time when keywords and ranking high were the only assured